Data Diversity for Biodiversity

As part of the National Research Data Infrastructure (NFDI), NFDI4Biodiversity aims to make biodiversity and environmental data available for common use. The consortium of 50 partner organizations offers a digital platform for research results and datasets in this field. We provided strategic advice on brand identity and communication.

To transition the project to a new phase, we worked with the NFDI4Biodiversity team in strategy workshops to develop a core brand and communication strategy and personas. These detailed profiles provide insight into the target audience and serve as the basis for further communication actions.

These actions include redesigning the visual identity, designing and programming the website, and producing corporate videos and explainer videos.

The collaboration between Spread the Nerd and NFDI4Biodiversity is ongoing, and we are delighted to be working together on exciting formats.